Weekly

Post weekly updates to your company page

One update from your list goes out on your company page every Wednesday.

Runs: Weekly
Apps: LinkedIn
AI: Not needed
Access: w_organization_social (page admin)

Send this to your assistant

Create a ClickRuntime automation: every Wednesday at 10am, post the next update from my list to our LinkedIn company page.

Paste it into your assistant. It tells you what it will send or change before it runs live.

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First time? Adding ClickRuntime to your assistant takes about two minutes.

Why use it

Why teams use this automation

A company page that posts once, goes quiet for a month and then posts three times in one afternoon sends the wrong signal to candidates, customers and investors. Marketing teams often have the content ready, in a folder or a spreadsheet, but nobody has the time to log in at the right moment, paste, add the image and press publish, especially in a small company where marketing is one person among many jobs.

You keep a queue of posts, and each week ClickRuntime takes the next item and publishes it to your company page as the organization. The page keeps a steady rhythm without anyone logging in on the day, and the queue can be topped up in advance, whenever the team has a free hour.

It is a practical way for small marketing teams to keep a page current.

What you get out of it

The page looks consistent
Followers and recruiters who look at the page see a regular cadence. That communicates a company that is active and organized, which helps with hiring and sales credibility. That steady presence builds credibility over time.
Content work is batched
Writing a month of posts in one sitting is faster than writing one every Tuesday. The queue lets you do the thinking at a convenient time and have the posting handled later.
Posts do not depend on one person
If the person who usually posts is ill or on leave, the queue keeps going. The page does not go silent because of a single point of failure. The page keeps its rhythm whatever the team's workload.
Launches can be lined up in advance
A product announcement or a hiring push can be scheduled to appear on the right week. You do not have to remember to post on the day, when everyone is busy with the launch itself.
Posting as the company is separate from any person
The post is published with the organization as the author, not an individual. That keeps the brand voice on the page and avoids relying on a personal account. That separation keeps your brand safe from staff changes.

How it works

What happens, step by step

Once a week, ClickRuntime takes the next update from your queue of posts.
It publishes that update on your LinkedIn company page, under the company's name rather than yours.
The update is removed from the queue, so the next week brings the next one.

Before it runs live

Connect LinkedIn

What you get

RunsWeekly

Post weekly updates to your company pagetoday, 9:00Succeeded

LinkedIn · Northwind company pageWe're hiring two support engineers in Lisbon. Remote-friendly, great team. Apply at northwind.example/careers

Build your own

Need it to work differently?

This template is a starting point. Copy the prompt and change it, or describe a different automation from scratch, with your own conditions, more apps or an AI step. Your assistant writes it, tests it and runs it on ClickRuntime.

Your own rules
Conditions, thresholds, filters and exceptions, written the way you'd explain them to a colleague.
Any number of apps
One automation can read from one app and update several others. Over 248 apps are ready, and anything with an API works too.
AI where it helps
Summaries, classification, extraction and drafts use ClickRuntime's built-in AI, with no extra key.
On a schedule or on each event
Runs as often as every 5 minutes, or the moment an app sends an event, and keeps track of what it already handled.

Changes you can ask for

Run it at a different time, more or less often, or only on weekdays
Add an AI step, for example to summarize, sort or draft a reply
Add another app, for example also send it to Slack
Combine it with other LinkedIn steps into one automation

Under the hood

The code that runs this automation

This is the Python script that runs each time the automation starts. Your AI assistant writes it for you when you send the prompt, and you allow each step in your assistant. To change how the automation works, describe the change to your assistant and it updates the script for you. For every function it can use, see the script reference.

company_page_scheduled_post.pyexample

from clickruntime import on_trigger, state, notify, http, credentials

ORG = "urn:li:organization:12345678"  # your company page

@on_trigger
def run(event):
    queue = state.get("queue") or []
    if not queue:
        notify.email_me("LinkedIn queue is empty", "Add more updates to keep Wednesday posts going.")
        return {"posted": False}
    token = credentials.connection("linkedin", "main")
    http.post("https://api.linkedin.com/rest/posts", headers={
        "Authorization": f"Bearer {token}", "LinkedIn-Version": "202405", "X-Restli-Protocol-Version": "2.0.0",
    }, json={
        "author": ORG, "commentary": queue[0], "visibility": "PUBLIC",
        "distribution": {"feedDistribution": "MAIN_FEED", "targetEntities": [], "thirdPartyDistributionChannels": []},
        "lifecycleState": "PUBLISHED",
    }).raise_for_status()
    state.set("queue", queue[1:])
    return {"posted": queue[0][:60], "left": len(queue) - 1}

FAQ

Common questions

What happens when the queue is empty?

Nothing is posted that week, and you can be notified by email so you know to add more. It never invents content on its own, since this version has no AI step. The queue is the whole source of what goes out.

Do I need to be an admin of the LinkedIn page?

Yes. LinkedIn only allows posting to a company page on behalf of the organization if the connected account has a page administrator or content admin role. If the connection works but posting fails, check that role first.

Can a post include an image or link?

A text post with a link is simple to schedule. For posts with a picture, the image can be attached through the separate image post automation, or you can include the image URL in the queue item. Check how the post looks on LinkedIn once.

What permissions does it need?

w_organization_social (page admin). Nothing else in your accounts is used.

Does it need AI?

No. It runs without AI, so it doesn't use your plan's AI allowance.

How many runs does it use?

One run each time it runs (weekly). Checks that find nothing to do and stop right away aren't counted.

Can I change how it works?

Yes. Describe the change to your AI assistant, for example a different schedule, channel or filter. It updates the automation, tests it and tells you what changed.

On a scheduleAI