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Weekly

Collect Reddit questions for SEO and content research

Each week the real questions people ask in your subreddits are added to a sheet with suggested article topics.

Runs
Weekly
Apps
Google Sheets, Reddit
AI
Yes, uses the built-in AI allowance
Access
Reddit read; sheet edit

Send this to your assistant

Create a ClickRuntime automation: every Monday, collect the top questions from the past week in r/gardening and r/vegetablegardening, and add each to my Content Research sheet with a suggested article title and outline.

Paste it into your assistant. It tells you what it will send or change before it runs live.

First time? Adding ClickRuntime to your assistant takes about two minutes.

Why use it

Why teams use this automation

Writers and SEO teams want to answer the questions their audience actually asks, in the words they use. Keyword tools show volumes but not the real question behind them. Reddit shows both, but trawling through threads every week is slow.

Collecting the week's top questions with suggested article titles builds a research sheet you can plan from. The phrasing comes from real people, which helps both search rankings and readability.

What you get out of it

  • Real questions, real wording

    Titles and outlines are based on how people actually phrase their problems, which matches how they search.

  • A plan for the content calendar

    A steady supply of topics with outlines makes weekly planning quick.

  • Gaps become visible

    Questions that keep coming up but have no good answer online are clear opportunities for your site.

  • Research without the trawling

    The sheet fills itself weekly, so research time goes into writing instead.

How it works

What happens, step by step

  1. Every Monday ClickRuntime reads the past week's top posts from the subreddits you chose.

  2. AI keeps the posts that ask a real question and suggests an article title and short outline for each.

  3. Each question is added to your sheet with its title, outline and a link to the thread.

Before it runs live

  • Connect your Google Sheets account and pick the spreadsheets it may use
  • Connect Reddit

What you get

RunsWeekly
Collect Reddit questions for SEO and content researchtoday, 9:00Succeeded
Google Sheets · Research"Why are my tomato leaves curling?" → Article: Tomato leaf curl: 6 causes and how to fix each · Outline: heat stress, overwatering, herbicide drift…

Build your own

Need it to work differently?

This template is a starting point. Copy the prompt and change it, or describe a different automation from scratch, with your own conditions, more apps or an AI step. Your assistant writes it, tests it and runs it on ClickRuntime.
  • Your own rules

    Conditions, thresholds, filters and exceptions, written the way you'd explain them to a colleague.

  • Any number of apps

    One automation can read from one app and update several others. Over 248 apps are ready, and anything with an API works too.

  • AI where it helps

    Summaries, classification, extraction and drafts use ClickRuntime's built-in AI, with no extra key.

  • On a schedule or on each event

    Runs as often as every 5 minutes, or the moment an app sends an event, and keeps track of what it already handled.

Changes you can ask for

  • Run it at a different time, more or less often, or only on weekdays
  • Change what the AI looks for, or how it writes the result
  • Add another app, for example also send it to Slack
  • Combine it with other Google Sheets and Reddit steps into one automation

Under the hood

The code that runs this automation

This is the Python script that runs each time the automation starts. Your AI assistant writes it for you when you send the prompt, and you allow each step in your assistant. To change how the automation works, describe the change to your assistant and it updates the script for you. For every function it can use, see the script reference.
content_and_seo_research_from_reddit_questions.pyexample
from google.oauth2.credentials import Credentials
from googleapiclient.discovery import build
from datetime import date
from clickruntime import on_trigger, credentials, http, ai

SUBS, SHEET_ID, RANGE = ["gardening", "vegetablegardening"], "your-spreadsheet-id", "Research!A:E"
SCHEMA = {"type": "object", "properties": {"items": {"type": "array", "items": {"type": "object",
          "properties": {"n": {"type": "integer"}, "title": {"type": "string"}, "outline": {"type": "string"}}}}}}

def reddit(path, **params):
    headers = {"Authorization": "Bearer " + credentials.connection("reddit", "main"), "User-Agent": "clickruntime/1.0"}
    return [c["data"] for c in http.get(f"https://oauth.reddit.com{path}", headers=headers, params=params).json()["data"]["children"]]

def append_rows(rows):
    sheets = build("sheets", "v4", credentials=Credentials(credentials.connection("google", "work")), cache_discovery=False)
    sheets.spreadsheets().values().append(spreadsheetId=SHEET_ID, range=RANGE, valueInputOption="RAW", body={"values": rows}).execute()

@on_trigger
def run(event):
    posts = [p for s in SUBS for p in reddit(f"/r/{s}/top", t="week", limit=40)]
    listing = "\n".join(f"{i}. {p['title']} | {p['selftext'][:200]}" for i, p in enumerate(posts))
    items = ai.generate(listing, json_schema=SCHEMA, max_output_tokens=1500,
                        system="Keep only posts asking a question. For each, suggest an article title and a 3-5 heading outline.").json["items"]
    rows = [[date.today().isoformat(), posts[i["n"]]["title"], i["title"], i["outline"], "https://reddit.com" + posts[i["n"]]["permalink"]]
            for i in items if 0 <= i["n"] < len(posts)]
    if rows:
        append_rows(rows)
    return {"questions": len(rows)}

FAQ

Common questions

How does it know a post is a question?
AI reads the week's top posts and keeps the ones asking for help or information, ignoring photos, news and discussions.
How many questions are added each week?
Usually ten to twenty, depending on the subreddits. You can ask for only the top few.
Can I use the outlines directly?
They are a starting point of three to five headings. Expect to adjust them with your own expertise.
What permissions does it need?
Reddit read; sheet edit. Nothing else in your accounts is used.
Does it need AI?
Yes. It uses ClickRuntime's built-in AI, so you don't need an OpenAI or Anthropic key. Every plan includes a monthly AI allowance.
How many runs does it use?
One run each time it runs (weekly). Checks that find nothing to do and stop right away aren't counted.
Can I change how it works?
Yes. Describe the change to your AI assistant, for example a different schedule, channel or filter. It updates the automation, tests it and tells you what changed.

Set up “Collect Reddit questions for SEO and content research” from your assistant

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