The moment it happens

Get a message for each new customer

Each new customer account shows up with their name, email and whether they accept marketing.

Runs: The moment it happens
Apps: Shopify
AI: Not needed
Access: read_customers

Send this to your assistant

Create a ClickRuntime automation: when someone creates a customer account in my Shopify store, Slack me their name, email and whether they accept marketing emails.

Paste it into your assistant. It tells you what it will send or change before it runs live.

Add to ChatGPT Add to Claude

First time? Adding ClickRuntime to your assistant takes about two minutes.

Why use it

Why teams use this automation

When a store is small, the owner likes to know each time a stranger decides to create an account. When it is growing, sales and support need that same signal: a new wholesale buyer signing up, a customer in a new country, a sign-up from a partner's referral link. Shopify records the customer, but only the admin shows it, and nobody refreshes the Customers page all day. The sign-up becomes an unremarked number in the weekly report.

As soon as Shopify creates a customer, it sends a webhook to ClickRuntime. After checking the signature, the customer's name, email, country and marketing consent are formatted into a short message and posted to the channel you chose. The note arrives within moments, while the person is still on your site and a welcome might matter most.

Teams often use it to give a founder or account manager a daily feel for who is joining.

What you get out of it

Warm leads are contacted fast
When a new account might be a B2B buyer, a quick reply from sales within the hour beats a follow-up days later. The post gives them the name and email without opening Shopify.
Campaign effects show up live
Launch an ad or send a newsletter and watch sign-ups appear in the channel. That immediate feedback tells you whether something is working long before the analytics dashboards catch up.
Odd sign-ups are spotted
A burst of accounts with random addresses is often a bot or card-testing attempt. Seeing them stream into a channel lets someone notice a pattern while there is still time to react.
Consent status is visible
Because the message shows whether the customer agreed to marketing, whoever welcomes them knows at a glance if a promotional email is allowed or only order-related contact is appropriate, which avoids awkward and risky mistakes.
The team stays connected to customers
Names scrolling through a channel remind everyone, from packers to designers, that real people are arriving, which is a small way to keep a growing team close to its audience, even once nobody reads every order.

How it works

What happens, step by step

The moment a customer creates an account in your Shopify store, ClickRuntime is told about it.
It checks the message really came from Shopify.
A message with the customer's name, email and whether they accept marketing emails is posted to your Slack channel.

Before it runs live

Connect Shopify
Paste your automation's link into the other app's webhook settings

What you get

RunsThe moment it happens

Get a message for each new customerjust nowSucceeded

Slack · #storeNew customer: Dana Ruiz (dana@northwind.example) · marketing emails: yes

Build your own

Need it to work differently?

This template is a starting point. Copy the prompt and change it, or describe a different automation from scratch, with your own conditions, more apps or an AI step. Your assistant writes it, tests it and runs it on ClickRuntime.

Your own rules
Conditions, thresholds, filters and exceptions, written the way you'd explain them to a colleague.
Any number of apps
One automation can read from one app and update several others. Over 248 apps are ready, and anything with an API works too.
AI where it helps
Summaries, classification, extraction and drafts use ClickRuntime's built-in AI, with no extra key.
On a schedule or on each event
Runs as often as every 5 minutes, or the moment an app sends an event, and keeps track of what it already handled.

Changes you can ask for

Act only on the items that match your own rules, and skip the rest
Add an AI step, for example to summarize, sort or draft a reply
Add another app, for example also send it to Slack
Combine it with other Shopify steps into one automation

Under the hood

The code that runs this automation

This is the Python script that runs each time the automation starts. Your AI assistant writes it for you when you send the prompt, and you allow each step in your assistant. To change how the automation works, describe the change to your assistant and it updates the script for you. For every function it can use, see the script reference.

new_customer_notification.pyexample

from clickruntime import on_event, credentials, notify, verify

@on_event
def handle(event):
    if not verify.shopify(event.body, event.header("X-Shopify-Hmac-Sha256"), credentials.secret("SHOPIFY_WEBHOOK_SECRET")):
        return {"ignored": "bad signature"}
    c = event.json
    consent = (c.get("email_marketing_consent") or {}).get("state") == "subscribed"
    notify.slack(f"New customer: {c.get('first_name', '')} {c.get('last_name', '')} ({c.get('email')}) · "
                 f"marketing emails: {'yes' if consent else 'no'}", channel="#store")
    return {"customer": c["id"], "marketing": consent}

FAQ

Common questions

Does it also fire when a guest checks out?

Shopify creates a customer record at guest checkout in many setups, so you may see those names too. If you only want people who made an account, the message can be filtered by whether the customer has an account enabled.

What if the store has hundreds of sign-ups a day?

A busy store may find a channel post for each one too noisy. You can post a batch instead or only alert for specific countries or tags, so the channel stays readable while the full list remains in Shopify.

Is the customer's email shown publicly in Slack?

The post includes the email so your team can respond, which means it is visible to anyone in that channel. Use a private channel if the address should stay restricted, or leave the email out and include only a name and link.

What permissions does it need?

read_customers. Nothing else in your accounts is used.

Does it need AI?

No. It runs without AI, so it doesn't use your plan's AI allowance.

How many runs does it use?

One run for each event the app sends.

Can I change how it works?

Yes. Describe the change to your AI assistant, for example a different schedule, channel or filter. It updates the automation, tests it and tells you what changed.

The moment it happens