Skip to content

The moment it happens

Announce newly published products to the team

When a product goes live, its name, price and link are posted for the team; drafts are skipped.

Runs
The moment it happens
Apps
WooCommerce
AI
Not needed
Access
read

Send this to your assistant

Create a ClickRuntime automation: when a product is published in WooCommerce, post its name, price and link to #marketing in Slack, and ignore drafts.

Paste it into your assistant. It tells you what it will send or change before it runs live.

First time? Adding ClickRuntime to your assistant takes about two minutes.

Why use it

Why teams use this automation

In a WooCommerce shop with several people working on the catalog, new products go live without a fanfare. A merchandiser publishes a new line, and the social media manager does not know until a customer asks about it. Customer support gets questions about a product they have never heard of, and the newsletter goes out a week later than it could have, so launch momentum is wasted.

When a product is published, WooCommerce sends a webhook with the product details. The automation skips anything still in draft, then posts the new product's name, price and link in your team Slack channel, so everyone learns about it the moment it is live.

It suits shops with separate people for merchandising, marketing and support. Announcing a launch internally takes a minute to set up and removes a recurring coordination task between teams.

What you get out of it

  • Marketing can promote at launch

    The social and email teams see the new product the minute it is published, so announcements go out while it is genuinely new and not weeks after. Late announcements waste the attention a launch gets in its first days.

  • Support knows what customers are asking about

    A new product in the channel prepares support for questions about sizing, shipping or compatibility, so the first customers get informed answers. Prepared support staff avoid guessing and give customers a consistent answer.

  • Drafts stay private

    Only published products are announced, so work in progress and test items never appear in the channel, even though they save repeatedly while being edited. Each save while editing would otherwise create noise for a team that only needs the final result.

  • Catch mistakes quickly

    A wrong price or a missing image is visible to the whole team within minutes, and somebody can message the person who published to fix it. Many errors are caught by a colleague within minutes, before customers or search engines see them.

  • A launch log

    The channel is a dated list of everything added to the shop, handy when someone asks when a product went live. Newcomers to the team can also scroll back to learn how the range developed.

How it works

What happens, step by step

  1. When a product is created in your WooCommerce store, WooCommerce tells ClickRuntime straight away.

  2. Drafts are ignored, so only products that are actually live count.

  3. A message goes to your #marketing Slack channel with the product name, price and a link to its page.

Before it runs live

  • Connect WooCommerce
  • Paste your automation's link into the other app's webhook settings

What you get

RunsThe moment it happens
Announce newly published products to the teamjust nowSucceeded
Slack · #marketingNew product live: *Waxed canvas tote* at 48.00 https://shop.northwind.example/product/waxed-canvas-tote

Build your own

Need it to work differently?

This template is a starting point. Copy the prompt and change it, or describe a different automation from scratch, with your own conditions, more apps or an AI step. Your assistant writes it, tests it and runs it on ClickRuntime.
  • Your own rules

    Conditions, thresholds, filters and exceptions, written the way you'd explain them to a colleague.

  • Any number of apps

    One automation can read from one app and update several others. Over 248 apps are ready, and anything with an API works too.

  • AI where it helps

    Summaries, classification, extraction and drafts use ClickRuntime's built-in AI, with no extra key.

  • On a schedule or on each event

    Runs as often as every 5 minutes, or the moment an app sends an event, and keeps track of what it already handled.

Changes you can ask for

  • Act only on the items that match your own rules, and skip the rest
  • Add an AI step, for example to summarize, sort or draft a reply
  • Add another app, for example also send it to Slack
  • Combine it with other WooCommerce steps into one automation

Under the hood

The code that runs this automation

This is the Python script that runs each time the automation starts. Your AI assistant writes it for you when you send the prompt, and you allow each step in your assistant. To change how the automation works, describe the change to your assistant and it updates the script for you. For every function it can use, see the script reference.
new_product_published_notification.pyexample
from clickruntime import on_event, notify

@on_event
def handle(event):
    p = event.json
    if p.get("status") != "publish":
        return {"posted": False, "status": p.get("status")}
    notify.slack(f"New product live: *{p['name']}* at {p.get('price') or p.get('regular_price')}\n{p['permalink']}",
                 channel="#marketing")
    return {"posted": True, "product": p["id"]}

FAQ

Common questions

Does editing an existing product trigger a message?
The webhook is for the product created or published event. Updating an existing published product is a different event, so ordinary edits do not post, which keeps the channel from filling with noise. Only the publishing step triggers a post.
What happens when a draft is published later?
If the published event fires when a product moves from draft to live, the automation announces it then. Tell your AI assistant to check the status, so the message is posted only once, when it becomes public.
Can it include the product image?
Yes, WooCommerce provides image URLs in the product data, so the Slack message can show the first image. Tell your AI assistant if you want the image and short description included as well. A picture often makes a launch post more useful to colleagues.
What permissions does it need?
read. Nothing else in your accounts is used.
Does it need AI?
No. It runs without AI, so it doesn't use your plan's AI allowance.
How many runs does it use?
One run for each event the app sends.
Can I change how it works?
Yes. Describe the change to your AI assistant, for example a different schedule, channel or filter. It updates the automation, tests it and tells you what changed.

Set up “Announce newly published products to the team” from your assistant

Copy the prompt above, or connect your assistant first. Free plan, no credit card.