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The moment it happens

Post new Drip subscribers to Slack

Each new Drip subscriber appears in Slack with their email and tags.

Runs
The moment it happens
Apps
Drip
AI
Not needed
Access
API token

Send this to your assistant

Create a ClickRuntime automation: when someone new subscribes in Drip, post their email and tags to #marketing in Slack.

Paste it into your assistant. It tells you what it will send or change before it runs live.

First time? Adding ClickRuntime to your assistant takes about two minutes.

Why use it

Why teams use this automation

A new person joins your Drip list through a popup, a checkout opt-in or a landing page, and nobody on your team knows until the next time they open a report. For a business that follows up personally, such as a coaching practice, a B2B sales team or a boutique shop, those first minutes matter. A prompt welcome from a human is far more likely to start a conversation than an email sent a day later.

When Drip adds a new subscriber, it sends a webhook and the automation posts the subscriber's details, such as email address and any tags or custom fields Drip includes, into a Slack channel. The post arrives within seconds, in the channel your sales or community team already watches.

Small teams that want to say hello to leads personally, and agencies who report sign-ups to clients in real time, will find it useful.

What you get out of it

  • Personal follow-up while interest is fresh

    A person who has just signed up is thinking about your business right now. Seeing them in Slack lets someone send a friendly message or make a call within minutes, which is when replies are most likely.

  • Sales sees leads without opening Drip

    Team members who do not use Drip still learn about new subscribers. A Slack post puts the lead in front of the people who can act on it, with no login and no extra training.

  • A live view of campaign performance

    Watching sign-ups appear after a launch email or an ad starts gives a real sense of whether it is working. You can adjust the campaign during the day, not after the weekly report arrives, which is when most of the opportunity has already passed.

  • Early sign of form problems

    If sign-ups suddenly stop appearing in the channel, something is probably wrong with a form, a tracking script or an integration. You notice within hours, instead of discovering a week of lost leads.

  • A natural celebration moment

    Posting each new subscriber gives the team a small win to see. Seeing the list grow in a shared channel keeps a marketing team motivated and connected to the results of their work.

How it works

What happens, step by step

  1. When someone subscribes in Drip, Drip tells ClickRuntime straight away.

  2. ClickRuntime picks out the subscriber's email address and any tags they have.

  3. It posts them to #marketing in Slack, so you can see where new sign-ups are coming from.

Before it runs live

  • Connect Drip
  • Paste your automation's link into the other app's webhook settings

What you get

RunsThe moment it happens
Post new Drip subscribers to Slackjust nowSucceeded
Slack · #marketingNew Drip subscriber: dana@northwind.com (webinar, trial)

Build your own

Need it to work differently?

This template is a starting point. Copy the prompt and change it, or describe a different automation from scratch, with your own conditions, more apps or an AI step. Your assistant writes it, tests it and runs it on ClickRuntime.
  • Your own rules

    Conditions, thresholds, filters and exceptions, written the way you'd explain them to a colleague.

  • Any number of apps

    One automation can read from one app and update several others. Over 248 apps are ready, and anything with an API works too.

  • AI where it helps

    Summaries, classification, extraction and drafts use ClickRuntime's built-in AI, with no extra key.

  • On a schedule or on each event

    Runs as often as every 5 minutes, or the moment an app sends an event, and keeps track of what it already handled.

Changes you can ask for

  • Act only on the items that match your own rules, and skip the rest
  • Add an AI step, for example to summarize, sort or draft a reply
  • Add another app, for example also send it to Slack
  • Combine it with other Drip steps into one automation

Under the hood

The code that runs this automation

This is the Python script that runs each time the automation starts. Your AI assistant writes it for you when you send the prompt, and you allow each step in your assistant. To change how the automation works, describe the change to your assistant and it updates the script for you. For every function it can use, see the script reference.
new_subscriber_notification_drip.pyexample
from clickruntime import on_event, notify

@on_event
def handle(event):
    e = event.json or {}
    if e.get("event") != "subscriber.created":
        return {"posted": False}
    sub = (e.get("data") or {}).get("subscriber") or {}
    tags = ", ".join(sub.get("tags") or []) or "no tags"
    notify.slack(f"New Drip subscriber: {sub.get('email')} ({tags})", channel="#marketing")
    return {"posted": True}

FAQ

Common questions

What details about the subscriber are posted?
The message includes the information Drip sends with the event, usually the email address and fields such as name, tags or the source of the sign-up. Anything Drip does not send cannot be shown, so a form that only collects an email address produces a short post.
Will it post people who were imported or added by hand?
It posts whatever Drip reports through the webhook. Bulk imports may create many events at once, so if you import large lists regularly, tell your AI assistant to ignore imports or to summarize them in one message.
Can I send VIP or high-intent sign-ups to a separate channel?
Yes. If the subscriber carries a tag or a custom field, such as a plan or a source, the post can go to a different channel. That keeps the main channel quiet and puts important leads where the closers are watching.
What permissions does it need?
API token. Nothing else in your accounts is used.
Does it need AI?
No. It runs without AI, so it doesn't use your plan's AI allowance.
How many runs does it use?
One run for each event the app sends.
Can I change how it works?
Yes. Describe the change to your AI assistant, for example a different schedule, channel or filter. It updates the automation, tests it and tells you what changed.

Set up “Post new Drip subscribers to Slack” from your assistant

Copy the prompt above, or connect your assistant first. Free plan, no credit card.