Weekly
Get last week's profile stats every Monday
A weekly email with impressions, engagements and follower growth for each of your connected profiles.
- Runs
- Weekly
- Apps
- Sprout Social
- AI
- Not needed
- Access
- API token
Send this to your assistant
Create a ClickRuntime automation: every Monday at 8am, email me last week's Sprout Social impressions, engagements and follower growth for each profile.
First time? Adding ClickRuntime to your assistant takes about two minutes.
Why use it
Why teams use this automation
A social media lead manages eight profiles across Instagram, Facebook, LinkedIn and X, and every Monday has to report on how last week went: follower growth, impressions, engagement. Pulling it means opening Sprout's analytics for each profile, adjusting the date range, copying figures into a slide or spreadsheet and doing the maths on engagement by hand. It takes an hour, and one mis-set date range quietly makes the whole report wrong.
Every week, ClickRuntime reads your connected profiles from Sprout's metadata, calls the profile analytics for the previous seven days, formats followers gained, impressions and engagement per profile into a table, and emails it to you. The same date range is used every week, so the numbers always compare like with like.
Social leads, marketing managers and agencies who report to clients on a fixed rhythm use it to save time.
What you get out of it
The Monday report is ready in advance
It arrives at the same time each week, so the manager can start the meeting from real numbers and spend the hour thinking about what to change rather than collecting data.
Date ranges are always consistent
Because the same seven-day window is used each time, week-over-week comparisons are fair. A mis-set filter in the dashboard no longer quietly distorts the trend. That consistency is what makes a trend line trustworthy for stakeholders.
Weak profiles are noticed
Seeing every profile in one table makes it plain which account is stagnating while others grow, so resources and ideas can be directed where they matter most. Seeing a weak account next to a strong one also helps explain why, since the contrast is plain.
Clients receive reliable updates
Agencies can forward the same email to clients every week, with figures that always come from the same source. That builds trust and cuts down on ad-hoc requests. Agencies also avoid the weekly scramble to produce screenshots.
A history of weekly figures accumulates
Each email is a dated snapshot, so months later you can answer how a campaign changed engagement without opening the dashboard and exporting again. That archive saves repeated exports for quarterly reviews.
How it works
What happens, step by step
Every Monday ClickRuntime gets the list of social profiles connected to your Sprout Social account.
For each profile it adds up the last 7 days of impressions, engagements and follower growth.
You get one email with a line per profile, such as "Acme (linkedin): 48,210 impressions, 1,932 engagements, +86 followers".
Before it runs live
- Connect Sprout Social
What you get
Build your own
Need it to work differently?
Your own rules
Conditions, thresholds, filters and exceptions, written the way you'd explain them to a colleague.
Any number of apps
One automation can read from one app and update several others. Over 248 apps are ready, and anything with an API works too.
AI where it helps
Summaries, classification, extraction and drafts use ClickRuntime's built-in AI, with no extra key.
On a schedule or on each event
Runs as often as every 5 minutes, or the moment an app sends an event, and keeps track of what it already handled.
Changes you can ask for
- Run it at a different time, more or less often, or only on weekdays
- Add an AI step, for example to summarize, sort or draft a reply
- Add another app, for example also send it to Slack
- Combine it with other Sprout Social steps into one automation
Under the hood
The code that runs this automation
from datetime import date, timedelta
from clickruntime import on_trigger, credentials, http, notify
API = "https://api.sproutsocial.com/v1"
def sprout():
h = {"Authorization": f"Bearer {credentials.secret('SPROUT_API_TOKEN')}"}
cid = http.get(f"{API}/metadata/client", headers=h).json()["data"][0]["customer_id"]
return h, cid
@on_trigger
def run(event):
h, cid = sprout()
profiles = http.get(f"{API}/{cid}/metadata/customer", headers=h).json()["data"]
names = {p["customer_profile_id"]: f"{p['name']} ({p['network_type']})" for p in profiles}
end = date.today() - timedelta(days=1)
body = {"filters": [f"customer_profile_id.eq({','.join(map(str, names))})",
f"reporting_period.in({end - timedelta(days=6)}...{end})"],
"metrics": ["impressions", "engagements", "net_follower_growth"]}
rows = http.post(f"{API}/{cid}/analytics/profiles", json=body, headers=h).json()["data"]
totals = {}
for r in rows:
t = totals.setdefault(r["dimensions"]["customer_profile_id"], {"impressions": 0, "engagements": 0, "net_follower_growth": 0})
for k in t:
t[k] += r["metrics"].get(k) or 0
lines = [f"{names[p]}: {t['impressions']:,} impressions, {t['engagements']:,} engagements, {t['net_follower_growth']:+} followers"
for p, t in totals.items()]
notify.email_me("Sprout Social last week", "\n".join(lines))
return {"profiles": len(lines)}FAQ
Common questions
Which metrics does the report include?
Can I report only certain profiles?
Where do the numbers come from?
What permissions does it need?
Does it need AI?
How many runs does it use?
Can I change how it works?
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