Hourly
Reply to good Google reviews automatically
Happy customers get a short, personal thank-you, and replies to low ratings come to you as drafts first.
- Runs
- Hourly
- Apps
- Google Business Profile
- AI
- Yes, uses the built-in AI allowance
- Access
- read+write
Send this to your assistant
Create a ClickRuntime automation: every hour, find new 4 and 5 star Google reviews without a reply and post a short thank-you that mentions what they liked. For anything 3 stars or lower, email me a draft reply instead.
First time? Adding ClickRuntime to your assistant takes about two minutes.
Why use it
Why teams use this automation
A family-run restaurant has 300 Google reviews and a manager who is on the floor all evening. New reviews pile up for a week before anyone replies, and the rating that matters most, the one-star complaint about a cold dish, sits unanswered where every searcher sees it. Customers read the owner's replies when choosing where to eat, and silence reads as not caring.
Every hour, ClickRuntime checks your Google Business Profile for reviews that have no reply yet. For each one, its built-in AI writes a polite response that mentions what the reviewer actually said, and the reply is posted to the profile. For low ratings, the draft is emailed to you first instead, so a person decides what to say to an unhappy customer.
Dental practices, salons and hotels use the same pattern, with the tone adjusted to match their brand.
What you get out of it
Every review gets an answer quickly
A reply within hours shows prospective customers that someone is paying attention. Local search results with answered reviews tend to feel more trustworthy than a wall of unanswered stars. Quick replies also invite happy customers to come back.
Unhappy customers are handled by a person
Low ratings are routed to you as drafts instead of posting automatically. That keeps delicate situations human, and gives you a head start on wording an apology or an offer to make it right.
Hours of weekly typing disappear
Writing thirty thank-you replies a week is repetitive work. With drafts produced for you, a manager spends a minute checking a few emails in place of an evening writing from scratch.
Replies sound specific, not canned
Because the draft references details such as the waiter's name or the dish praised, it avoids the identical copy-paste feel. Customers notice when a reply was written for them. A reply that repeats the dish or the stylist named feels like it came from the owner.
Steady review activity helps local visibility
Active profiles that respond consistently look maintained. That supports the impression, for both customers and Google, that the business is open, attentive and worth choosing over a competitor. Over months, that steady attention adds up to a profile that looks cared for.
How it works
What happens, step by step
Every hour, ClickRuntime looks for new Google reviews you haven't replied to yet.
AI writes a short, personal reply to each one that mentions what the customer said.
Replies to happy reviews are posted on your profile straight away.
Replies to low ratings come to you by email as drafts, with the review alongside, so you can check them first.
Before it runs live
- Connect Google Business Profile
What you get
Build your own
Need it to work differently?
Your own rules
Conditions, thresholds, filters and exceptions, written the way you'd explain them to a colleague.
Any number of apps
One automation can read from one app and update several others. Over 248 apps are ready, and anything with an API works too.
AI where it helps
Summaries, classification, extraction and drafts use ClickRuntime's built-in AI, with no extra key.
On a schedule or on each event
Runs as often as every 5 minutes, or the moment an app sends an event, and keeps track of what it already handled.
Changes you can ask for
- Act only on the items that match your own rules, and skip the rest
- Change what the AI looks for, or how it writes the result
- Add another app, for example also send it to Slack
- Combine it with other Google Business Profile steps into one automation
Under the hood
The code that runs this automation
from clickruntime import on_trigger, credentials, http, notify, ai, report_fetched
LOCATION = "accounts/1234567890/locations/9876543210"
STARS = {"ONE": 1, "TWO": 2, "THREE": 3, "FOUR": 4, "FIVE": 5}
@on_trigger
def run(event):
url = f"https://mybusiness.googleapis.com/v4/{LOCATION}/reviews"
headers = {"Authorization": f"Bearer {credentials.connection('google', 'work')}"}
new = [r for r in http.get(url, headers=headers).json().get("reviews", []) if "reviewReply" not in r]
report_fetched(len(new))
if not new:
return {"new": 0}
replied, drafted = 0, 0
for r in new:
stars, text = STARS[r["starRating"]], r.get("comment", "")[:1500]
reply = ai.generate(f"{stars}-star review: {text or '(no text)'}", max_output_tokens=120,
system="Write a short, warm reply from the business owner. Mention what they liked or "
"apologise for what went wrong. No emojis, under 60 words.").text.strip()
if stars >= 4:
http.put(f"{url}/{r['reviewId']}/reply", headers=headers, json={"comment": reply}).raise_for_status()
replied += 1
else:
notify.email_me(f"Draft reply for a {stars}-star review", f"Review: {text}\n\nDraft reply:\n{reply}")
drafted += 1
return {"replied": replied, "drafted": drafted}FAQ
Common questions
Which reviews are posted automatically and which are emailed?
Can I set the tone and sign-off of the replies?
Does it reply to reviews that have no text, only stars?
What permissions does it need?
Does it need AI?
How many runs does it use?
Can I change how it works?
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Set up “Reply to good Google reviews automatically” from your assistant
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