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Weekly

Track your Business Profile numbers in a sheet every week

Each Monday last week's profile views, calls, website clicks and direction requests are added to your sheet, with a short note on what changed.

Runs
Weekly
Apps
Google Business Profile, Google Sheets
AI
Yes, uses the built-in AI allowance
Access
GBP read; Sheets edit

Send this to your assistant

Create a ClickRuntime automation: every Monday, add last week's Business Profile views, calls, website clicks and direction requests to my Profile stats sheet, compare with the previous weeks and email me a short summary.

Paste it into your assistant. It tells you what it will send or change before it runs live.

First time? Adding ClickRuntime to your assistant takes about two minutes.

Why use it

Why teams use this automation

Google shows Business Profile numbers in a dashboard that is easy to forget and hard to compare over time. Without a weekly record, it is impossible to tell whether a new photo, a promotion or a run of good reviews made any difference to calls and visits.

Owners of local businesses and the agencies that manage their profiles use it to build a simple history of how customers find them, and to notice a drop before it shows up in the till.

What you get out of it

  • A history you own

    Each week becomes a row in your sheet, so you can chart trends and compare seasons without logging in to Google.

  • Changes explained in plain words

    The email points out what went up or down compared with recent weeks, so you do not have to read the numbers yourself.

  • Easy to share with clients

    Agencies can share the sheet or forward the summary as a weekly report.

  • Spot problems early

    A sudden fall in calls or direction requests can mean wrong opening hours or a suspended listing, and a weekly check catches it.

How it works

What happens, step by step

  1. Every Monday, ClickRuntime asks Google for last week's daily numbers for your Business Profile.

  2. It adds up the week and adds one row to your sheet.

  3. It reads the previous weeks from the sheet, and AI writes a short note on what changed.

  4. You get the summary by email.

Before it runs live

  • Connect Google Business Profile
  • Connect your Google Sheets account and pick the spreadsheets it may use

What you get

RunsWeekly
Track your Business Profile numbers in a sheet every weektoday, 9:00Succeeded
Email · Weekly profile reportCalls rose to 42 (from 31) and direction requests are up for the third week. Maps views dipped slightly after the holiday.

Build your own

Need it to work differently?

This template is a starting point. Copy the prompt and change it, or describe a different automation from scratch, with your own conditions, more apps or an AI step. Your assistant writes it, tests it and runs it on ClickRuntime.
  • Your own rules

    Conditions, thresholds, filters and exceptions, written the way you'd explain them to a colleague.

  • Any number of apps

    One automation can read from one app and update several others. Over 248 apps are ready, and anything with an API works too.

  • AI where it helps

    Summaries, classification, extraction and drafts use ClickRuntime's built-in AI, with no extra key.

  • On a schedule or on each event

    Runs as often as every 5 minutes, or the moment an app sends an event, and keeps track of what it already handled.

Changes you can ask for

  • Run it at a different time, more or less often, or only on weekdays
  • Change what the AI looks for, or how it writes the result
  • Add another app, for example also send it to Slack
  • Combine it with other Google Business Profile and Google Sheets steps into one automation

Under the hood

The code that runs this automation

This is the Python script that runs each time the automation starts. Your AI assistant writes it for you when you send the prompt, and you allow each step in your assistant. To change how the automation works, describe the change to your assistant and it updates the script for you. For every function it can use, see the script reference.
weekly_business_profile_performance_report.pyexample
from datetime import date, timedelta
from google.oauth2.credentials import Credentials
from googleapiclient.discovery import build
from clickruntime import on_trigger, credentials, http, notify, ai

LOCATION_ID = "9876543210"
SHEET_ID = "your-spreadsheet-id"
METRICS = ["BUSINESS_IMPRESSIONS_MOBILE_SEARCH", "BUSINESS_IMPRESSIONS_MOBILE_MAPS", "CALL_CLICKS", "WEBSITE_CLICKS",
           "BUSINESS_DIRECTION_REQUESTS"]

@on_trigger
def run(event):
    token = credentials.connection("google", "work")
    end = date.today() - timedelta(days=1)
    start = end - timedelta(days=6)
    params = [("dailyMetrics", m) for m in METRICS] + [(f"dailyRange.{k}Date.{p}", getattr(d, p)) for k, d in
              (("start", start), ("end", end)) for p in ("year", "month", "day")]
    data = http.get(f"https://businessprofileperformance.googleapis.com/v1/locations/{LOCATION_ID}:fetchMultiDailyMetricsTimeSeries",
                    params=params, headers={"Authorization": f"Bearer {token}"}).json()
    totals = {s["dailyMetric"]: sum(int(v.get("value", 0)) for v in s["timeSeries"].get("datedValues", []))
              for s in data["multiDailyMetricTimeSeries"][0]["dailyMetricTimeSeries"]}
    row = [start.isoformat()] + [totals.get(m, 0) for m in METRICS]
    sheets = build("sheets", "v4", credentials=Credentials(token), cache_discovery=False).spreadsheets().values()
    history = sheets.get(spreadsheetId=SHEET_ID, range="Profile stats!A2:F").execute().get("values", [])[-8:]
    sheets.append(spreadsheetId=SHEET_ID, range="Profile stats!A:F", valueInputOption="RAW", body={"values": [row]}).execute()
    note = ai.generate(f"Columns: week, {', '.join(METRICS)}.\nPrevious weeks: {history}\nThis week: {row}\n"
                       "In three short sentences, say what changed and what might explain it.", max_output_tokens=200).text
    notify.email_me(f"Profile week of {start}: {totals.get('CALL_CLICKS', 0)} calls", note)
    return {"week": row}

FAQ

Common questions

Which numbers are included?
Profile views on Search and Maps, calls, website clicks and direction requests. Others, such as bookings or conversations, can be added if your profile has them.
Why weekly rather than daily?
Daily numbers for local businesses swing a lot from day to day. Weekly totals show the real trend and make the comparison more useful.
Can it go to Slack instead of email?
Yes. The summary can be posted to a Slack channel, sent by email, or both.
What permissions does it need?
GBP read; Sheets edit. Nothing else in your accounts is used.
Does it need AI?
Yes. It uses ClickRuntime's built-in AI, so you don't need an OpenAI or Anthropic key. Every plan includes a monthly AI allowance.
How many runs does it use?
One run each time it runs (weekly). Checks that find nothing to do and stop right away aren't counted.
Can I change how it works?
Yes. Describe the change to your AI assistant, for example a different schedule, channel or filter. It updates the automation, tests it and tells you what changed.

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